Friday, September 24, 2010

TV scheduling.

The schedule for each day can be broken down into clear segments. How would you categorise these segments?
  • Breakfast.
  • Daytime.
  • Childs.
  • Peaktime (family) 7pm - 9pm.
  • Adults 9pm.
Who are the target audience for these segments?
  • Catering for a spread of audiences. Depending on each channel.
  • Homemakers, unemployed, students.
  • Children.
  • Family.
  • Adults.
What would you say are the most popular genres on television?
  • News.
  • Soap operas.
  • Sitcoms.
  • Game shows.
  • Films.
  • Reality shows.
  • Dramas.
Who is the target audience of each terrestrial channel. Give examples of scheduled programmes to support your views.
  • BBC1 - everyone ( mass broadcasting). Direct competatives with ITV1.
  • BBC2 - educated audience (minority). Direct competatives with channel 4.
  • ITV1 - everyone (mass broadcasting). Direct competatives with BBC1.
  • Channel 4 - Young adults/teenagers and educated adults. Direct competatives with BBC2.
  • Five - everyone (mass broadcasting).
Roughly, what is the percentage of each channel's schedules is taken up with repeats? Why do you think this is?
  • Rare to get repeats at prime-time viewing. It is cheap as well.
Which channels have more imported programmes in their schedules? Who do you think this might be?
  • Channel 4 - USA - everybody loves Raymond.
  • Five - USA - CSI. Austrailia - Neighbours.
What do you understand by the term 'the watershed' and where does this occor in the scheldules?
  • 'Shed' audience - get rid of kids.
  • More adult viewing.
  • It is 9pm technically but has shifted to 10pm.

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